Who it is for

Organisations launching a podcast for customers, members, staff or recruitment.
Marketing and communications teams who own the project.
The people who will host it: often an editor, a leader or a subject expert who has never presented before.

What we cover

Concept: the audience, the purpose and the one-line description of the show.
Format: episode length, structure, segments, solo or guest-led, audio or video.
Content: planning a series, researching guests and building an episode that flows.
Host training: sounding like yourself on a microphone, energy, pace, signposting and reading from notes without sounding like it.
Interviewing: preparing for a guest, asking short questions, listening, following up and keeping control of the conversation.
Production: recording well in a studio, an office or remotely, and what good editing sounds like.
Delivery: publishing, distribution and growing the audience.

Each session is practical. You record, you listen back, you record again.

Core programme: three sessions covering concept and format, host and interview training, and production and delivery.
Extended programme: five sessions, adding mentoring through the first episodes and support on the first live recordings.
Consultancy: we develop the show with you, then train the team to run it.